Tourism
Located on the exclusive and privately-owned island of Parrot Cay in the Turks and Caicos Islands is Point House. A spectacular, refined and understated beachfront private estate that spans over 7,000 square feet with stunning views of the turquoise blue ocean. The site is responsible for all of the Open Campus’s activities in Turks and Caicos, including public service, outreach activities, research and continuing education programming. Temporary Contact. We are happy to see so many applications from interested persons in TCI for the upcoming programmes.
The marketing campaign, which was planned in a phased approach over six months, has resulted in increased exposure for the destination through print and online advertising, enhanced public relations with a corresponding media value of over $99 million dollars and greater stakeholder engagement and partnerships.
“The Tourist Board, in light of the current pandemic, was challenged to revamp our strategy in order to ensure that TCI’s tourism industry would recover once our borders reopened,” said Pamela Ewing, Director of Tourism for the Turks and Caicos Islands Tourist Board.
“We are already seeing positive results from our efforts. The Tourist Board is taking a global approach to marketing the destination while still ensuring that we invest primarily in our top source market – the USA. As borders throughout the region reopen and tourists return to the Caribbean, the Turks and Caicos Islands is among the most sought-after destinations. Our campaign continues and we will leverage our industry partnerships to position the Turks and Caicos Islands as the premier luxury Caribbean destination.”
The Tourist Board has engaged in a number of initiatives as part of the marketing campaign including:
Activities in US Market included promotional campaign with Expedia, promotion with American Airlines and American Airlines Vacations, and radio advertisements in the New York area from July 20th to September 30th, 2020.
The Tourist Board has joined Signature Travel Network which provides access to over 5,000 top tier travel agents and hosted the following webinars to provide updates on the destination to our travel partners:
* Classic Vacations webinar with over 700 travel agents
* Apple Leisure Group webinar with over 200 travel agents
* Travel Leaders webinar with over 60 travel agents
* Full page ad in Bliss magazine related to weddings/honeymoons.
The Tourist Board will participate in the Ascend Virtual Tradeshow on September 23rd which provides the opportunity to exhibit to over 2,000 travel agents.
There will be a marketing campaign with Conde Nast Traveler including a digital promotion and email blast to 30K subscribers; full page advertisement and editorial in New York Lifestyle magazine’s upcoming winter issue, multi-page advertisement in Social Life Magazine and sponsored Social Life Hampton’s Polo event, a full page advertisement, digital banners on website and social media posts with Elevated Lifestyle Magazine and digital advertisement on Travel Weekly’s website and social media.
Activities in UK/Europe Market include a promotional campaign with Expedia. The Tourist Board hosted seminars and sales calls in Cattolicaa, Rimini, Cervia, Dolo, Conegliano Veneto and Venice, Italy.
In the Canadian Market, there will be a promotional campaign with Air Canada Vacations.
Turks and Caicos will be participating in the Caribbean Comeback virtual conference on September 30th, and there will be a half page advertisement and half page editorial in Horizon Travel & Lifestyle Magazine September issue which is delivered to 100,000 subscribers of the Toronto Star, and a large digital billboard in Dundas Square from September 14th - 20th.
In terms of new markets, the Tourist Board is penetrating new markets as itsmarket research has revealed that these potential markets are optimal for expansion of Brand Turks and Caicos based on trends in the travel and tourism industry.
This is being achieved by print advertisement in India through Travel + Leisure related to weddings and honeymoons and print advertisement in Gulf Cooperation Council (GCC) countries with Unique Private Jets magazine. This also allows the TCI to tap into a new niche – private jets.
With respect to public relations, in May the Tourist Board named J. Wade Public Relations as its agency of record. The US based firm has developed and is executing a strategic public relations campaign that expands upon the Turks and Caicos Islands’ position as a five-star luxury destination.
Turks and Caicos has received media coverage in a number of online publications including Caribbean Journal, Forbes, Travel Agent Central, Travel Weekly, Conde Nast Traveler, Recommend, Travel Pulse, MSN Lifestyle, Insider Travel Report, The Points Guy, People, Robb Report, Drift Magazine, Time Out, Travel + Leisure, Frommer’s, Vogue and AFAR.
From May 29th to August 20th the Tourist Board's media coverage has garnered a total of 1,063,057,026 gross impressions with a corresponding media value of over $99 million dollars.
Forbes – Travel writer visited in July and the coverage has not only ran on Forbes but also Fodor’s Travel and there are upcoming press trips confirmed for Beverly Hills Magazine, TripSavvy, Travel + Leisure online and Business Insider.
In relation to social media, there is a distribution and digital marketing partnership with Connect Digital Marketing to promote the destination and the new TCI Assured program to their 235K followers and a new social media campaign to highlight the tourism related businesses including hotels that are currently open for business.
The Tourist Board also has strengthened strategic partnership with Invest TC by collaborating marketing initiatives where there is synergy and has partnered for the second time with Invest TC to advertise in Unique Private Jets magazine and collaborated with the Turks and Caicos Islands Airport Authority on a multi-page feature in Business Focus Magazine.
The Tourist Board launched a new website on July 14th. The new website is modern and is more representative of our luxury brand.
It also produced and released two new destination videos entitled ‘We Are Turks & Caicos’ and ‘Rediscover Turks & Caicos’ and launched the TCI Assured travel authorization portal and quality assurance program in collaboration with the Ministry of Health and Ministry of Tourism.
There are four full page advertisements in Times of the Islands magazine summer and fall issues and the training department commenced virtual training sessions in customer service and the ‘Know Your Turks & Caicos’ modules.
· Plans are currently underway to host the 16th Annual Turks and Caicos Conference (TACC) in a virtual format on October 15th and the Tourism Environmental Awareness Month (TEAM) during November. Our theme and event schedule will be released at a later date.
7-Day Offer with 7% off at 7 Select Rooms.
Book at this specific resort and receive an automatic additional 7% off by Jan. 26, 2021.
Booking window: Jan. 20 - 26, 2021.
Travel window: Dates vary in each resort and room category. To learn more view the following accommodations:
View Best Value Suites & Accommodations to see applicable accommodations.
- Offer is valid for new bookings only. 6
- The reservation can only be made for these specific Beaches Resorts.
- Offer valid for specific room categories.
- Offer valid for bookings made Jan. 20 - 26, 2021.
- Travel dates based on resort re-opening dates which may vary by Resort.
- Offer valid for select travel windows depending on resort and category.
- The offers are not redeemable for cash and cannot be used to pay the balance of any booking, applicable tax, service charge, or gratuity. They have no cash value and cannot be sold or exchanged.
- Promotion is not applicable to contracted Groups.
This promotion is also subject to our Standard Promotional Conditions including blackout dates and is combinable with all of our Standard Resort Offers and current Loyalty & Travel Desk discounts. In addition, this promotion is subject to the conditions set out by our Standard Disclaimers.
Book Online and Get an Instant $25 Credit.
For travel now - Until further notice.
- Offer applies only to consumer bookings made on Beaches.com
- Featured price is in US Dollars.
- Offer is combinable with all current consumer saving promotions.
- Applicable for non-contracted group bookings.
- This promotion is also subject to our Standard Promotional Conditions.
Vacations booked across the Fall at any Beaches Resorts on seven (7) paid nights or more will have the choice of a Sesame Street® Tuck In for Tykes (valid for children ages 5 and under) or a 30 Minute Couples Massage.
Booking window: Now - until further notice.
For travel Aug. 14 - Nov. 20, 2020 | Aug. 14 - Nov. 20, 2021 | Aug. 14 - Nov. 20, 2022.
Blackout dates: None.
- Offer valid for US/CA.
- Offer valid for new bookings only.
- Offer valid for Beaches Resorts only.
- This offer must be booked between now - until further notice.
- This offer is for travel between Aug. 14 - November 20, 2020 | Aug. 14 - Nov. 20, 2021 | Aug. 14 - Nov. 20, 2022.
- Bookings must be for a minimum of seven (7) paid nights within the travel window.
- Offer is limited to one complimentary gift per stay, per family, per room.
- To be eligible for the Sesame Street® Tuck In or 30 minute couples massage, guest must register their booking within 72 hours at https://www.beaches.com/fallintosavings-registration .
- The Sesame Street® Tuck In offer is only valid for children ages five and under.
- The Sesame Street® Tuck In for Tykes is to be booked on resort and character preference is based on availability.
- The 30 minute Couples Massage must be redeemed on resort and during the applicable stay at a Red Lane Spa.
- Not valid for group bookings.
- Information provided is subject to verification and registering is not a guarantee that your booking qualifies for the free gift.
- Offers are not redeemable for cash towards the balance of any bookings, cannot be used for any applicable tax, service charge, or gratuity and has no cash value, cannot be sold or exchanged, and is not redeemable for cash.
- Offer has no blackout dates.
- Offer is not combinable with standard Gift with Purchase booking promotions.
This promotion is also subject to our Standard Promotional Conditions and is combinable with all of our Standard Resort Offers. In addition, this promotion is subject to the conditions set out by our Standard Disclaimers.
Save More, Sea More, Relax More! Celebrate with More Sizzling Savings at Beaches! Book any qualifying vacation of at least 6 paid nights or more to receive a 30-min Massage**, Catamaran Cruise for all occupants, and an Instant Savings (per room level) by Jan. 29, 2021.
Booking Window: Jan. 16 - Jan. 29, 2021.
Travel Window: Jan. 16, 2021 - Dec. 26, 2022. Blackout & Resort re-opening Dates apply
Blackout Dates: Feb. 12 - 21, 2021; Mar. 13 - Apr. 11, 2021 (All Beaches Resorts) | May 1 - Jun. 30, 2021 (Beaches Negril) | Jun. 1 - 30, 2021 (Beaches Ocho Rios) | May 1 - 31 Jul. 2021 (Beaches Turks & Caicos) | Nov. 20 - 26, 2021 (Beaches Turks & Caicos) | Dec. 21 - 31, 2021; Feb. 19 - 25, 2022; Mar. 12 - 26, 2022; Apr. 10 - 24, 2022 (All Beaches Resorts) | Nov. 19 - 25, 2022 (Beaches Turks and Caicos) | Dec. 21 - 31, 2022 (All Beaches Resorts).
- Offer valid for new bookings only.
- Offer valid per one qualifying booking.
- Offers valid for bookings made on Jan. 16 - Jan. 29, 2021.
- Offers valid for bookings traveling Jan. 16, 2021 - Dec. 26, 2022; Blackout and Resort re-opening dates apply.
- Offer valid for all room categories at any qualifying Beaches Resort.
- Booking must be for a minimum of six (6) paid nights in order to receive the offer.
- Beaches Resorts booking are eligible to receive a 30-min massage for all occupants**, Catamaran Cruise for all occupants, $250 Instant Savings for Luxury Level Rooms, $500 Instant Savings for Concierge Level Rooms, $750 Instant Savings for Butler Level Rooms.
- ** At Beaches, guests under 17 years of age must be accompanied by an adult for the 30-min massage.
- The 30-min massage must be redeemed on resort and during the qualifying stay at a Red Lane® Spa.
- Taxes and Gratuities at Red Lane® Spa must be paid by the guest and are not included in this promotion.
- Applicable 12.5% service charges on spa services at Red Lane® Spa.
- The Catamaran cruise is only redeemable at an Island Routes Tour Desk and the tour must be taken during the qualifying stay.
- Registration is required to receive the offer, the UVI booking number must be entered on the registration page.
- The UVI booking number must be entered on the Offer's registration page on www.beaches.com/deals/red-hot-winter-sale-registration/.
- Information provided on the registration form is subject to verification and registering is not a guarantee that your booking qualifies for the offer.
- The Instant Savings is an online direct credit only if your booking qualifies.
- The Instant Savings is automatically applied at the time of booking if your booking qualifies.
- The offer has no cash value and cannot be sold, exchanged, or transferred to another booking.
- This promotion is not applicable to contracted Groups.
- This offer is not applicable to bookings with industry rates.
- Promotion exceptions will only be made on a case-by-case basis.
- Offer is subject to change and can be withdrawn at any time.
- Unique Vacations and Beaches Resorts are not responsible for errors and omissions.
This promotion is also subject to our Standard Promotional Conditions and is combinable with all of our Standard Resort Offer and Loyalty and Travel Offers. In addition, this promotion is subject to the conditions and blackout dates set out by our Standard Disclaimers.
Save up to 65% off rack rates when you book a minimum of 3+ nights at this resort.
For travel now - Until further notice.
- View Accommodations Page to see applicable room categories.
- Maximum 2 person limit for offer.
- Offer is based on double occupancy, minimum 3-PAID nights stay.
- Promotion is combinable with Beaches consumer savings promotions, Sandals Select points and Free Weddings where applicable.
- Offer NOT combinable with credit night vouchers.
- Other percent-off savings depend on room category and time of travel.
- Blackout dates may apply.
- Offer may not be applicable for group bookings.
- Offer can be changed or withdrawn at any time.
- Not responsible for errors or omissions.
In appreciation of your services and commitment, book online and register your booking to receive a 10% discount if you are a Service Member. Register on www.beaches.com/deals/firefighter-military-police-savings.
For travel: Now - until further notice.
Blackout dates: No blackout dates.
- Offer applies only to consumer bookings made on Beaches Resorts.
- It is combinable with all current consumer saving promotions.
- Featured price is in US Dollars.
- Applicable for non-contracted group bookings.
- This promotion is also subject to our Standard Promotional Conditions.
Get up to $355 Instant Credit.
For travel now - Dec. 31, 2022.
Offer: $355 Instant Credit on 6-paid nights or longer.
Offer: $150 Instant Credit on 3-5 paid nights.
Turks Caicos News
- Offer is valid for new bookings only.
- View Accommodations Page to see applicable room categories.
- For inclusive offer, the $355 & $150 Instant Credits are in USD, applied to the base fare and excludes government taxes and fees, which must be paid at time of booking and is fully non-refundable.
- Offers are combinable with other consumer savings promotions.
- Offers are NOT combinable with other Instant Credit offers.
- Offers are combinable with Sandals Select Rewards Point promotions.
- Sandals Select Program Members are able to redeem up to 25% of their total booking price minus all the discounts.
- Booking names must match the Sandals Select Membership account or it will be null and void.
- Unique Travel Corp., reserves the right to verify all accounts prior to adjusting reservations. Limit one redemption reservation per member.
- Offers may not be applicable to group bookings.
- All featured prices are in US Dollars.
- Offers are subject to availability throughout promotional period and may be changed or withdrawn at any time. Other restrictions and limitations may apply.
- Not responsible for errors or omissions.